When it comes to email communication, trust is more important than ever. Companies send business critical messages every day – whether it’s an invoice, a shipping confirmation, or a notification from your bank – yet many customers are still unsure whether the email is legitimate. What is on the one hand a great success for phishing awareness campaigns is presenting more and more companies with major challenges.
Message Signing, the newest feature from Retarus Transactional Email, is designed to build and improve trust and authenticity of all emails sent from your business applications.
Why Message Signing Matters for Transactional Emails
Retarus Message Signing is the first solution of its kind. By digitally signing each transactional email with an S/MIME certificate, companies can improve:
- Confidentiality: The sender cannot deny sending the email. This ensures accountability, proving that the email did in fact originate from the respective sender.
- Integrity: Message Signing guarantees that the content of the email has not been altered or tampered with since it was sent. The recipient knows they can trust the information provided.
- Authenticity: The email’s origin is verified. The recipient can rest assured that the message was truly sent by the company and not a malicious third party.
Of course, customers also have the option of uploading their own existing certificates.
Better Protection Against Phishing Attacks
Phishing attacks continue to rise, with criminals using increasingly sophisticated tactics to trick people into revealing sensitive information or clicking on malicious links. By introducing Message Signing, companies can better protect their brand and their customers. Basically, companies can then simply educate their customers to pay attention and trust signed emails only. Because with Retarus’ Message Signing feature, most email clients will include a blue or green checkmark (see screenshot below) next to the sender’s name in the recipient’s inbox, making it immediately identifiable as trustworthy. By clicking on the icon, even non-technical customers can view further details and thus recognize beyond doubt that an email comes from a verified sender.
Besides, this is not only an additional layer of security, it also makes legitimate emails stand out in crowded inboxes.
The Logical Next Step After SPF, DKIM, and DMARC
While SPF, DKIM, and DMARC have done a great job of improving domain authentication, Retarus Message Signing is the logical next step. While these protocols help verify the sending domain and prevent spoofing, our new certificate-based S/MIME signing adds proof of sender identity on address level. A visible sign for recipients giving them the reassurance that the email they’ve received is genuine and has not been modified in transit. While some (free) mail providers have started to display similar checkmarks just based on DKIM, Retarus’ approach is provider-agnostic. Also, further details about the S/MIME certificate can be displayed at any time with a single click – without needing any further technical know-how.
Build Trust and Increase Security with Retarus Message Signing
Businesses can no longer afford to rely solely on standard protocols and transport encryption. Retarus’ Message Signing offers an advanced level of protection and trust by digitally signing every transactional email you send. Whether you’re a retailer, a bank, or a logistics company, you can send a clear message: taking your customers’ security seriously.
Want to learn more? Our experts will be happy to show you how to get the most out of the new service for your specific use cases.
