{"id":5521,"date":"2021-02-22T10:54:37","date_gmt":"2021-02-22T09:54:37","guid":{"rendered":"https:\/\/www.retarus.com\/blog\/en\/raise-your-corporate-flag-with-bimi"},"modified":"2024-05-07T11:28:52","modified_gmt":"2024-05-07T09:28:52","slug":"raise-your-corporate-flag-with-bimi","status":"publish","type":"post","link":"https:\/\/www.retarus.com\/blog\/en\/raise-your-corporate-flag-with-bimi\/","title":{"rendered":"Raise your Corporate Flag with BIMI"},"content":{"rendered":"\n
You know private email account issues all too well. Day after day, a mixed bag of newsletters, notifications, order confirmations and bills endlessly pile up. At first glance, most subject lines look pretty similar. To garner the attention of recipients amid this flood of emails while differentiating themselves clearly from untrustworthy senders has become a serious challenge for companies. Short for Brand Indicators for Message Identification<\/a>, BIMI now offers senders some support in this daily struggle.<\/p>\n\n\n\n Once set up, an email client or webmail account will display the sender\u2019s company or brand logo right next to the sender name for BIMI-certified messages. The authenticity of an email could hardly be faster to verify or more clearly visible. This is especially helpful for companies sending out marketing campaigns or transactional messages<\/a>.<\/p>\n\n\n\nDisplay your own brand logo alongside your sender name<\/h2>\n\n\n\n