{"id":9434,"date":"2024-02-22T10:15:00","date_gmt":"2024-02-22T08:15:00","guid":{"rendered":"https:\/\/www.retarus.com\/blog\/en\/customer-communications-from-sap-cloud-messaging-for-the%c2%a0banking-industry"},"modified":"2024-05-07T19:20:30","modified_gmt":"2024-05-07T17:20:30","slug":"sap-cloud-communications-for-banking","status":"publish","type":"post","link":"https:\/\/www.retarus.com\/blog\/en\/sap-cloud-communications-for-banking\/","title":{"rendered":"Customer communications from SAP: Cloud messaging for the\u00a0banking industry"},"content":{"rendered":"\n
The digital transformation is forcing banks and financial institutions to modernize their infrastructures and reposition themselves in an increasingly dynamic environment.<\/p>\n\n\n\n
To ensure future viability, financial service providers need to consolidate and standardize outdated IT structures with distributed instances, servers, and systems. Furthermore, traditional financial institutions must quickly change the way they communicate with customers and embrace the new reality. Ideally, they should employ cross-application, end-to-end processes for automated, personalized, and customized digital customer communication.<\/p>\n\n\n\n
Cloud Messaging<\/a> solutions greatly speed up the flow of customer communication. And with the support of a specialized cloud messaging provider such as Retarus, even the most critical internal and external communication processes can be transferred to the cloud, and secured by means of individual service level agreements (SLAs). However, migrating to the cloud will only succeed if the underlying communication landscape is set up precisely for this. <\/p>\n\n\n\n Secure authentication during registration and access is a basic requirement for mobile services. When it comes to functionalities such as two-factor authentication, password resets, or double opt-in confirmations, financial institutions increasingly rely on email<\/a> and SMS<\/a> messages. Transactional messages of this type are often triggered directly from SAP applications such as SAP Omnichannel Banking, SAP Service Cloud, SAP Sales Cloud, and from customer databases. They have the most stringent requirements for data protection, data security, scalability, and reliable delivery.<\/p>\n\n\n\nReliable messaging for digital communication<\/h2>\n\n\n\n